Case Study: Marketing and Advertising - Fatemah Farag

Type: Videos Topic: Gender Equality, Media Managment

Founder and CEO of Welad El Balad Media Services in Egypt, Fatemah Farag talks of her 'Journey into Journalism' and the marketing and advertising strategies used at her media company. This video is part of a series created by Women In News, in cooperation with Fray Intermedia to highlight the inspiring stroies of 6 different women media leaders from around the world.